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News
COSMETIC SURGERY: TIME TO FACE THE FACTS
TOP UK SURGEON ADDRESSES FIRST-EVER BREAST CONFERENCE
CELEBRITY AND LEADING UK PLASTIC SURGEON TALK FACELIFTS
THE END OF THE ‘WIND TUNNEL’ LOOK
LEADING PLASTIC SURGEON ADDRESSES FLATTENED-SKULL SYNDROME
NORMAN WATERHOUSE HAS NO FINANCIAL INTEREST IN ANY COMPANY OR PRODUCT RELATING TO THIS ISSUE
MORE THAN JUST A PRETTY FACE: CUSTOMISING YOUR FACELIFT
PLASTIC SURGERY: CHANGING A CHILD’S LIFE
PLASTIC SURGERY SECRETS YOU SHOULD KNOW
COSMETIC SURGERY: TIME TO FACE THE FACTS
Leading Surgeon, Oxford University Press Offer Concise Guide for the Public
London –29 February 2008 – Choosing a plastic surgeon, researching the right procedure and finding out exactly what is involved has finally been demystified for the general public by the launch of a complete, no-frills guide to cosmetic surgery. The book, written by leading consultant plastic surgeon Norman Waterhouse, is titled ‘Cosmetic Surgery – The Facts’, and provides a complete overview of the range of cosmetic surgical procedures available, and even gives advice on researching practitioner credentials. Published by one of the world’s most renowned medical publishers Oxford University Press, the book is one of more than 40 guides providing key information for those seeking advice on common medical conditions and related hot-topics.
Norman Waterhouse, past President of the British Association of Aesthetic Plastic Surgeons (BAAPS), is accredited with publishing over forty papers in the medical literature. He was the first-ever Specialist Tutor at the Royal College of Surgeons, and until recently was Head of the Craniofacial Unit at Chelsea and Westminster Hospital. He is known for developing the eponymous ‘Waterhouse Facelift’ – a refinement which ends the ‘wind-tunnel look’ of traditional facelift techniques.
According to Norman Waterhouse;
‘Cosmetic Surgery – The Facts’ has dedicated chapters devoted to specific cosmetic surgical and non-surgical procedures including facelifting, breast surgery, eyelid and chin lifts, liposuction, abdominoplasty (also known as ‘tummy tucks’), lasers/peels, Botox and fillers.
Medicine Editorial Director at Oxford University Press, Catherine Barnes, explained;
‘Cosmetic Surgery – The Facts’ is available online from the Oxford University Press and all good bookshops, priced at £11.99. It is also available on Amazon
View the contents page here
Read the introduction here
OUP’s series of guides for patients on popular health topics was established over 20 years ago, and has built a reputation for delivering authoritative information from experts in their field, in a format and language that is easy for the patient, often ill or vulnerable, to digest. Topics, aside from cosmetic surgery, include Asthma, Osteoporosis and Chronic Fatigue Syndrome, among others.
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750
TOP UK SURGEON ADDRESSES FIRST-EVER BREAST CONFERENCE
Norman Waterhouse to Address Surgeons at Prestigious Event
London – 26 September 2007 Leading UK Consultant Plastic Surgeon Norman Waterhouse will be hosting over one hundred and fifty consultant and trainee plastic surgeons, from around the world at the first-ever Academy of Breast Surgery in London. The event, organised in association with the Royal College of Surgeons, the British Association of Plastic, Reconstructive and Aesthetic Surgeons (BAPRAS) and the British Association of Aesthetic Plastic Surgeons (BAAPS), will be held at the Royal College of Surgeons on the 26 September.
The conference has attracted experts from all over the world who have a special interest in aesthetic breast surgery. Presentations on a wide range of subjects include the latest techniques in gel implants, scar minimising, asymmetry and the psychological aspects of breast surgery.
According to Norman Waterhouse:" I am pleased to participate in this exciting event which will provide an ideal platform to share knowledge and ideas on the latest techniques and innovations now available in breast augmentation."
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750.
CELEBRITY AND LEADING UK PLASTIC SURGEON TALK FACELIFTS
Toyah Wilcox reveals next procedure: 'There are fantastic Plastic Surgeons here in the UK'
listen
London - 20 June 2007 Leading UK Plastic Surgeon Norman Waterhouse today discusses facelifts with singer/songwriter, actress and author Toyah Wilcox on a free, downloadable radio show available on 'Looking Good' BuyAssociation, an online one-stop-shop for independent impartial advice on cosmetic surgery and non-invasive treatments. The show is also playing on One Word digital radio at 11.30 am and 7.00 pm, and can be obtained anytime via iTunes.
49 year old Toyah, who wrote an account of her own cosmetic surgery, spoke candidly about her facelift and said that she would definitely have further surgery in her 50's to keep her looks refreshed. However, instead of going back to Paris she would have no hesitation in having surgery in the UK, where she says, there are some fantastic plastic surgeons. She then revealed what her next treatments would be.
During the in depth interview conducted by Maggie Philbin, well known presenter of 'Tomorrows World' and 'QED', she asked Norman to describe the new 'Waterhouse Facelift' recently published in the prestigious American Journal of Plastic and Reconstructive Surgery, a technique that signifies the end of the permanently 'surprised' look some women get when they've had a facelift.
According to Norman Waterhouse: "This technique presents a refinement of the traditional procedure which was popularized over twenty years ago as an excellent all round facelift procedure for most people. The object is to appear 'refreshed' - I would be mortified if any of my patients were ever approached by someone saying 'what a great facelift!' They should look as if they've just been on a long relaxing holiday."
However, he emphasized that not all facelifts were right for all patients and continued: ”The last 20 years has seen more sophisticated techniques with different procedures to reverse gravity and the subsequent signs of ageing, and each patient should be assessed on an individual basis."
When asked about the technique of his famous 'invisible stitches' Mr Waterhouse former President of the British Association of Aesthetic Plastic Surgeons (BAAPS) said:
"Unfortunately, there is no such thing as invisible scars or stitches. There are good stitches and poor stitches and a good plastic surgeon will position these so they are put in the skin folds which make them difficult to detect. You can hide a facelift from a lover - but not your hairdresser!"
The interview with Norman Waterhouse and Toyah Wilcox can be heard in full on www.buyassociation.co.uk/lookinggood along with other radio shows, fact sheets and podcasts all providing impartial cosmetic surgery advice.
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750
THE END OF THE ‘WIND TUNNEL’ LOOK
Leading UK Plastic Surgeon Unveils New Facelift with Less Swelling, Downtime
London - 18 May 2007 Norman Waterhouse, a leading London-based consultant plastic surgeon and until recently Head of the Craniofacial Unit at Chelsea and Westminster today unveiled a new kind of surgical facelift that results in less swelling and less time required off work to recuperate. The eponymous procedure, developed in the UK over the last twenty years, has just been published in the prestigious American Journal of Plastic and Reconstructive Surgery.
According to Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons (BAAPS) and co-founder of Facing The World (www.facingtheworld.net), the international charity for children with facial deformities:
"This facelift presents a modification of the traditional lateral SMASectomy which was popularised over twenty years ago as an excellent all round facelift procedure for most people".
The traditional facelift procedure involves manipulating the SMAS muscles of the lower face in a variety of directions. The new technique, known as the 'modified lateral SMASectomy' or the -rather catchier!- 'Waterhouse Facelift', tightens the muscles in the SMAS layer in a lateral direction, which achieves a very natural result where the neck, jowls, cheeks and nose to mouth lines are rejuvenated. The procedure can also be performed under 'twilight' anaesthesia, which involves the use of local anaesthetic rather than general, as patients recover more quickly.
Mr Waterhouse continued:
"The decision to have a facelift in order to appear refreshed and younger looking without the give away 'wind tunnel' look is a priority with all patients. This new technique gives a fresh natural look together with long lasting results and a speedy recovery. This is attributable to a team approach with each patient being under the care of an experienced surgeon, anaesthetist and aesthetic surgery nurse".
With all surgery, excellent results depend on a thorough assessment of each individual including their medical status, their suitability and their own expectations.
Mr Waterhouse says:
"This is still a formal surgical procedure and is not a 'minimal' or 'lunchtime' lift. However, with this new procedure there is less downtime and a significant reduction in swelling and bruising which minimises social exclusion and time off work".
For more information please contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750.
LEADING PLASTIC SURGEON ADDRESSES FLATTENED-SKULL SYNDROME
UK Introduction of Medical Pillows that Prevent the Need for Corrective Treatment
London - 12 December 2005 Norman Waterhouse, a leading London-based consultant plastic surgeon and Craniofacial Surgeon at Chelsea and Westminster Hospital, today addressed plagiocephaly, or flattened-skull syndrome in babies, which is on the rise in the UK. He revealed a simple, affordable, and ‘DIY’ solution for parents, recommending the use of pillows designed to provide special support in the first year of life.
Worldwide studies of Cot Death in the last decade have demonstrated that babies are safer sleeping on their backs. While this continues to be the case, it has resulted in an increased number of babies with flattened skulls. It is estimated that almost half of all children under one year suffer some degree of positional plagiocephaly, which can give a misshapen look – even causing the ears or eyes to become misaligned.
The NHS and health insurance companies consider it to be a ‘cosmetic’ issue, and therefore do not offer corrective treatments. In the more severe cases, remedy involves the constant wearing of a plastic helmet, which moulds the head back into a normal shape, and can cost over £2,000.
According to Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons, and Specialist Tutor in Aesthetic Surgery at the Royal College of Surgeons:?"I see many babies in my practice with some degree of flattened skulls. With early recognition, this problem could be reduced by simple measures –such as special pillows designed to support infants’ heads in the first six months of life. This would reduce the need for more complex treatments such as moulding helmets.”
Specially created pillows, such as the Swedish Goi-Goi range (www.goigoibabypillows.co.uk), were developed to prevent babies head from flattening by providing the appropriate head and neck support to very young infants and children. They have been widely and effectively used (especially in maternity wards) in Sweden since their introduction in the year 2000 – when the Department of Health recommended all babies use them to prevent plagiocephaly. Baby pillows are now used as standard practise throughout the country, which has the third lowest rate of cot death in the world, (nearly half that of the UK) and are recommended by Paediatricians, Health Visitors and Midwives.
The Goi Goi range was introduced to the UK by Anna Akerlund, whose daughter Joella’s plagiocephaly was corrected by the use of the Swedish pillows.
According to Anna Akerlund: "After seeing the difference the baby pillow made to Joella’s head, I did some research and found quite a bit of information about flat and distorted heads and the Swedish approach to preventing it by using the baby pillow. I saw this as an opportunity to introduce them to the UK to help other little ones with the same problem.”
According to Norman Waterhouse:
“There is not enough education on this subject. Many parents are told to ignore the problem, and that it will go away on its own. This is not always the case. I believe that better understanding of the condition will help Paediaticians and General Practitioners to advise parents appropriately and offer simple strategies for prevention and improvement.”
The pillows are available in both crib and cot size, and are made in 100% polyester fibre with anti-allergens, with a 100% cotton cover. They retail for less than £15 and can be ordered online via their secure Web site: www.goigoibabypillows.co.uk
NORMAN WATERHOUSE HAS NO FINANCIAL INTEREST IN ANY COMPANY OR PRODUCT RELATING TO THIS ISSUE
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
ROYAL COLLEGE OF SURGEONS APPOINTS FIRST-EVER SPECIALIST TUTOR IN AESTHETIC SURGERY
Norman Waterhouse Assumes Eminent New Role to Address Practitioners’ Training and Credentials
London, UK – 12 September, 2005 The Royal College of Surgeons have appointed Norman Waterhouse, a leading London-based consultant plastic surgeon and Head of the Craniofacial Unit at Chelsea and Westminster Hospital, to the brand new role of Specialist Tutor in Aesthetic Surgery. The creation of this post heralds the recognition of Aesthetic Surgery as a surgical specialty and coincides with the Chief Medical Officer’s recent recommendation of providing formal training opportunities in this field.
Norman Waterhouse, a former President of the British Association of Aesthetic Plastic Surgeons (BAAPS), will work alongside other College Tutors, identifying core knowledge, developing an education curriculum and skills courses. He will also co-ordinate and facilitate training resources for a range of surgical trainees in relevant specialties.
According to Norman Waterhouse: "Under the auspices of the Royal College of Surgeons, aesthetic plastic surgery training can finally be recognized and developed into the mainstream of surgical specialties. I am looking forward to working with the RCS to develop the education and training structure in Aesthetic Surgery. In the future, it will be easier for patients to be reassured their surgeons are appropriately qualified."
Mr Norman Waterhouse graduated from Birmingham University Medical School in 1978. After four years of training in general surgery he qualified as a Fellow of the Royal College of Surgeons (FRCS) in 1982. His higher surgical training in Plastic Surgery was carried out in Bristol and London as well as periods spent at specialist centres in Bordeaux, Adelaide and Tokyo. In 1988 he completed his accreditation and gained the Specialist fellowship in Plastic Surgery (FRCS Plast).
Following this specialist accreditation his first appointment as Consultant in Plastic & Reconstructive Surgery was to St Bartholomew's and The Royal London Hospitals. He has since been appointed as Consultant to the Chelsea & Westminster Hospital where he leads the specialist Craniofacial Unit treating all forms of facial conditions.
He has published over forty papers in medical literature and has an active research and teaching programme in his NHS practice.
According to Mr Dick Rainsbury, Director of Education for the Royal College of Surgeons of England: "Norman Waterhouse’s appointment adds tremendous value to the development of the surgical profession. His commitment to education and safety make him the natural choice for this new position at England’s foremost independent teaching and training organisation for surgeons."
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
MORE THAN JUST A PRETTY FACE: CUSTOMISING YOUR FACELIFT
Not All Facelifts Are Created Equal, Warns Expert
London, UK – 10 August, 2005 Norman Waterhouse, a leading London-based consultant plastic surgeon and Head of the Craniofacial Unit at Chelsea and Westminster, today discusses the different types of facelifts – and why, just like individual ageing patterns – they are not all created equal.
According to Norman Waterhouse, consultant plastic surgeon and former President of the British Association of Aesthetic Plastic Surgeons (BAAPS):?"The truth is there are many different ways of surgically rejuvenating the ageing face , and the best way to guarantee satisfaction in the result is by becoming educated about the process itself and by being aware of one's personal needs and goals."
The decision to have a facelift in order to appear refreshed and rejuvenated is not an easy one, and yet once it is made a seemingly unending list of choices follow. Which procedures to have? What are the risks? Can more than one improvement be performed during the surgery? When to have it done?
According to Norman Waterhouse: "Facelifts are not magical time-reversal procedures, but when performed correctly the results are subtle and pleasing to the eye, leaving a patient who had been looking tired and wrinkled looking fully refreshed, more youthful and vital, and not 'operated upon'." Currently facelifts are as diverse as people themselves, so electing the appropriate one for each patient is fundamental. The optimal choices can be made by analysing the patient’s features, age, gender, lifestyle and special requests.
Following are a few of the most common types of facial rejuvenation surgeries:
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
PLASTIC SURGERY: CHANGING A CHILD’S LIFE
Repairing damage caused by birth defects, accidents, tumours and disease
London, UK – 03 May, 2005 Norman Waterhouse (www.norman-waterhouse.com), a leading London-based consultant plastic surgeon and one of the founders of Facing the World (www.facingtheworld.net), a charity that benefits children with facial deformities, today addressed the impact of reconstructive plastic surgery on children.
Norman Waterhouse, who is Head of the Craniofacial Unit at Chelsea and Westminster Hospital, will be operating on a child from Laos on the 14th of May: 15-year-old Dokchanh Sivilay, who suffers from encephelocele, a rare congenital neural tube defect that results in a portion of the brain protruding through a hole in the skull.
According to Norman Waterhouse: “ Children living with physical deformities often face strong prejudice, and ridicule. They suffer from low self-esteem and even depression, especially in countries where medical assistance is hard to find. Plastic surgery can help them rebuild their lives, and free them from the psychological hardships brought on by their condition.”
Globally, 1 in 800 children are born with some kind of facial disfigurement, and 1 in 20,000 are born with significant deformities. Many of these malformations are not just aesthetically challenging, they can also be deadly: 11-year-old Eyerusalem from Ethiopia had a vascular malformation arround her nose and throat, which would eventually have prevented her from breathing, had she not received life-saving surgery in London.
According to Sarah Driver-Jowitt, executive co-ordinator of Facing the World: “A child’s life can be blighted by facial deformity. Our patients are a testimony to the innovations of modern medicine and the commitment of eminent surgeons such as Norman Waterhouse to this cause.”
Past patients of Facing the World have included Hadisa, from Afghanistan, who faced stoning to death in her village because of her condition, and Kalyani, a child from India whose father distributed over 400 handwritten letters, begging medical help for his daughter. Others include 7-year-old Ali Hussein, who was shot and lost an eye, his nose, and part of his jaw, and most recently, Pan Ainoy, known in her village as the ‘Elephant Girl’. (Before-and-after photos are available).
Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons (BAAPS), is among a number of experienced practitioners whose practice combines cosmetic as well as reconstructive surgery. Another surgeon who will be operating on Dokchanh is Martin Kelly, consultant plastic surgeon and co-Founder of Facing the World.
For more information, please contact Steve Bustin at sbustin@wavelengthgroup.com or call 020 7549 2863.
Donations to Facing the World are gratefully accepted. Please contact 020 7736 3327.
PLASTIC SURGERY SECRETS YOU SHOULD KNOW
Leading plastic surgeon addresses common myths
London, UK – 16 March, 2004
Norman Waterhouse, a leading London-based consultant plastic surgeon and former President of the British Association of Plastic Surgeons (BAAPS), today addressed some of the most popular plastic surgery misconceptions.
According to Norman Waterhouse: “With the growing popularity of cosmetic treatments, people sometimes forget that plastic surgery is actually ‘surgery’ – and unfortunately there are certain risks and truths that some practitioners won’t tell you. The following addresses some of the more common issues I encounter daily in my practice.”
• Scarless surgery does not exist. Modern plastic surgery means that we are able to place scars in very discrete skin folds and minimise them following the use of endoscopic techniques. However all surgery involves scars and the scars themselves are permanent.
• Liposuction cannot get rid of cellulite. Indeed it is possible that although making you slimmer, pre-existing cellulite may look worse after liposuction. For the right person, liposuction can give sensational results in terms of improving body contour and removing areas of problem fat. However excessive liposuction or ‘liposculpture’ to inappropriate areas may often produce lumpy, uneven results.
• Surgery always involves down-time. Many patients think they can have a face-lift and go out to dinner the next day. All procedures require some recovery time, some just a few days off work, others, such as breast augmentation, require 1-2 weeks. There is a lot of marketing for ‘minimal’ or ‘lunch-time’ surgery – but very often the effects are gone by tea-time! The more minimal the procedure, the more minimal the results, so factor in your recuperation time.
• You get what you pay for. There’s no such thing as a ‘cheap deal’, when it comes to plastic surgery. Practitioners who charge a lot less for the same procedure are usually less qualified or experienced than one who will charge more. Beware of financial inducements, such as loans or two-for-one offers. Frequently cheap deals will involve surgery in an inappropriate or poorly equipped hospital and the savings may reflect poor aftercare.
• Beware of docs who advertise. Generally, good plastic surgeons don’t need to advertise. Beware the glossy advertorials in magazines or national newspapers – and be especially wary of the overseas practitioner offering to come and distribute their expertise throughout the UK. One has to wonder why such a successful high profile doctor is not busy enough in their own country? It is always worth researching these individuals to establish their background experience and qualifications.
For more information contact Steve Bustin at sbustin@wavelengthgroup.com or call 020 7549 2863.
COSMETIC SURGERY: TIME TO FACE THE FACTS
TOP UK SURGEON ADDRESSES FIRST-EVER BREAST CONFERENCE
CELEBRITY AND LEADING UK PLASTIC SURGEON TALK FACELIFTS
THE END OF THE ‘WIND TUNNEL’ LOOK
LEADING PLASTIC SURGEON ADDRESSES FLATTENED-SKULL SYNDROME
NORMAN WATERHOUSE HAS NO FINANCIAL INTEREST IN ANY COMPANY OR PRODUCT RELATING TO THIS ISSUE
MORE THAN JUST A PRETTY FACE: CUSTOMISING YOUR FACELIFT
PLASTIC SURGERY: CHANGING A CHILD’S LIFE
PLASTIC SURGERY SECRETS YOU SHOULD KNOW
COSMETIC SURGERY: TIME TO FACE THE FACTS
Leading Surgeon, Oxford University Press Offer Concise Guide for the Public
London –29 February 2008 – Choosing a plastic surgeon, researching the right procedure and finding out exactly what is involved has finally been demystified for the general public by the launch of a complete, no-frills guide to cosmetic surgery. The book, written by leading consultant plastic surgeon Norman Waterhouse, is titled ‘Cosmetic Surgery – The Facts’, and provides a complete overview of the range of cosmetic surgical procedures available, and even gives advice on researching practitioner credentials. Published by one of the world’s most renowned medical publishers Oxford University Press, the book is one of more than 40 guides providing key information for those seeking advice on common medical conditions and related hot-topics.
Norman Waterhouse, past President of the British Association of Aesthetic Plastic Surgeons (BAAPS), is accredited with publishing over forty papers in the medical literature. He was the first-ever Specialist Tutor at the Royal College of Surgeons, and until recently was Head of the Craniofacial Unit at Chelsea and Westminster Hospital. He is known for developing the eponymous ‘Waterhouse Facelift’ – a refinement which ends the ‘wind-tunnel look’ of traditional facelift techniques.
According to Norman Waterhouse;
“Aesthetic plastic surgery has enjoyed a phenomenal boom in recent years, which has unfortunately resulted in people being influenced by aggressive marketing techniques and advertising campaigns by unscrupulous entities looking to cash in on the industry. Patients are also swayed by showbiz ‘tell-alls’ and television makeovers that offer an unrealistic view of what surgery can achieve. With the vast and increasing number of providers, choosing the right practitioners and researching available procedures has become a complete minefield: this guide aims to provide information and advice in a concise format –a checklist of points to follow that will ensure safety and common sense throughout the process.”
‘Cosmetic Surgery – The Facts’ has dedicated chapters devoted to specific cosmetic surgical and non-surgical procedures including facelifting, breast surgery, eyelid and chin lifts, liposuction, abdominoplasty (also known as ‘tummy tucks’), lasers/peels, Botox and fillers.
Medicine Editorial Director at Oxford University Press, Catherine Barnes, explained;
“Our aim with ‘The Facts’ series of books is to provide all the information the reader needs in the chosen subject area. We ensure our authors are leading authorities in their chosen field and that they understand how to convey the material to the public, by looking at the subject from their perspective. The series contains information our readers can trust.”
‘Cosmetic Surgery – The Facts’ is available online from the Oxford University Press and all good bookshops, priced at £11.99. It is also available on Amazon
View the contents page here
Read the introduction here
OUP’s series of guides for patients on popular health topics was established over 20 years ago, and has built a reputation for delivering authoritative information from experts in their field, in a format and language that is easy for the patient, often ill or vulnerable, to digest. Topics, aside from cosmetic surgery, include Asthma, Osteoporosis and Chronic Fatigue Syndrome, among others.
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750
TOP UK SURGEON ADDRESSES FIRST-EVER BREAST CONFERENCE
Norman Waterhouse to Address Surgeons at Prestigious Event
London – 26 September 2007 Leading UK Consultant Plastic Surgeon Norman Waterhouse will be hosting over one hundred and fifty consultant and trainee plastic surgeons, from around the world at the first-ever Academy of Breast Surgery in London. The event, organised in association with the Royal College of Surgeons, the British Association of Plastic, Reconstructive and Aesthetic Surgeons (BAPRAS) and the British Association of Aesthetic Plastic Surgeons (BAAPS), will be held at the Royal College of Surgeons on the 26 September.
The conference has attracted experts from all over the world who have a special interest in aesthetic breast surgery. Presentations on a wide range of subjects include the latest techniques in gel implants, scar minimising, asymmetry and the psychological aspects of breast surgery.
According to Norman Waterhouse:" I am pleased to participate in this exciting event which will provide an ideal platform to share knowledge and ideas on the latest techniques and innovations now available in breast augmentation."
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750.
CELEBRITY AND LEADING UK PLASTIC SURGEON TALK FACELIFTS
Toyah Wilcox reveals next procedure: 'There are fantastic Plastic Surgeons here in the UK'
listen
London - 20 June 2007 Leading UK Plastic Surgeon Norman Waterhouse today discusses facelifts with singer/songwriter, actress and author Toyah Wilcox on a free, downloadable radio show available on 'Looking Good' BuyAssociation, an online one-stop-shop for independent impartial advice on cosmetic surgery and non-invasive treatments. The show is also playing on One Word digital radio at 11.30 am and 7.00 pm, and can be obtained anytime via iTunes.
49 year old Toyah, who wrote an account of her own cosmetic surgery, spoke candidly about her facelift and said that she would definitely have further surgery in her 50's to keep her looks refreshed. However, instead of going back to Paris she would have no hesitation in having surgery in the UK, where she says, there are some fantastic plastic surgeons. She then revealed what her next treatments would be.
During the in depth interview conducted by Maggie Philbin, well known presenter of 'Tomorrows World' and 'QED', she asked Norman to describe the new 'Waterhouse Facelift' recently published in the prestigious American Journal of Plastic and Reconstructive Surgery, a technique that signifies the end of the permanently 'surprised' look some women get when they've had a facelift.
According to Norman Waterhouse: "This technique presents a refinement of the traditional procedure which was popularized over twenty years ago as an excellent all round facelift procedure for most people. The object is to appear 'refreshed' - I would be mortified if any of my patients were ever approached by someone saying 'what a great facelift!' They should look as if they've just been on a long relaxing holiday."
However, he emphasized that not all facelifts were right for all patients and continued: ”The last 20 years has seen more sophisticated techniques with different procedures to reverse gravity and the subsequent signs of ageing, and each patient should be assessed on an individual basis."
When asked about the technique of his famous 'invisible stitches' Mr Waterhouse former President of the British Association of Aesthetic Plastic Surgeons (BAAPS) said:
"Unfortunately, there is no such thing as invisible scars or stitches. There are good stitches and poor stitches and a good plastic surgeon will position these so they are put in the skin folds which make them difficult to detect. You can hide a facelift from a lover - but not your hairdresser!"
The interview with Norman Waterhouse and Toyah Wilcox can be heard in full on www.buyassociation.co.uk/lookinggood along with other radio shows, fact sheets and podcasts all providing impartial cosmetic surgery advice.
For press enquiries contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750
THE END OF THE ‘WIND TUNNEL’ LOOK
Leading UK Plastic Surgeon Unveils New Facelift with Less Swelling, Downtime
London - 18 May 2007 Norman Waterhouse, a leading London-based consultant plastic surgeon and until recently Head of the Craniofacial Unit at Chelsea and Westminster today unveiled a new kind of surgical facelift that results in less swelling and less time required off work to recuperate. The eponymous procedure, developed in the UK over the last twenty years, has just been published in the prestigious American Journal of Plastic and Reconstructive Surgery.
According to Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons (BAAPS) and co-founder of Facing The World (www.facingtheworld.net), the international charity for children with facial deformities:
"This facelift presents a modification of the traditional lateral SMASectomy which was popularised over twenty years ago as an excellent all round facelift procedure for most people".
The traditional facelift procedure involves manipulating the SMAS muscles of the lower face in a variety of directions. The new technique, known as the 'modified lateral SMASectomy' or the -rather catchier!- 'Waterhouse Facelift', tightens the muscles in the SMAS layer in a lateral direction, which achieves a very natural result where the neck, jowls, cheeks and nose to mouth lines are rejuvenated. The procedure can also be performed under 'twilight' anaesthesia, which involves the use of local anaesthetic rather than general, as patients recover more quickly.
Mr Waterhouse continued:
"The decision to have a facelift in order to appear refreshed and younger looking without the give away 'wind tunnel' look is a priority with all patients. This new technique gives a fresh natural look together with long lasting results and a speedy recovery. This is attributable to a team approach with each patient being under the care of an experienced surgeon, anaesthetist and aesthetic surgery nurse".
With all surgery, excellent results depend on a thorough assessment of each individual including their medical status, their suitability and their own expectations.
Mr Waterhouse says:
"This is still a formal surgical procedure and is not a 'minimal' or 'lunchtime' lift. However, with this new procedure there is less downtime and a significant reduction in swelling and bruising which minimises social exclusion and time off work".
For more information please contact Gayle Holden at gholden@caciquepr.com or call 020 7250 4750.
LEADING PLASTIC SURGEON ADDRESSES FLATTENED-SKULL SYNDROME
UK Introduction of Medical Pillows that Prevent the Need for Corrective Treatment
London - 12 December 2005 Norman Waterhouse, a leading London-based consultant plastic surgeon and Craniofacial Surgeon at Chelsea and Westminster Hospital, today addressed plagiocephaly, or flattened-skull syndrome in babies, which is on the rise in the UK. He revealed a simple, affordable, and ‘DIY’ solution for parents, recommending the use of pillows designed to provide special support in the first year of life.
Worldwide studies of Cot Death in the last decade have demonstrated that babies are safer sleeping on their backs. While this continues to be the case, it has resulted in an increased number of babies with flattened skulls. It is estimated that almost half of all children under one year suffer some degree of positional plagiocephaly, which can give a misshapen look – even causing the ears or eyes to become misaligned.
The NHS and health insurance companies consider it to be a ‘cosmetic’ issue, and therefore do not offer corrective treatments. In the more severe cases, remedy involves the constant wearing of a plastic helmet, which moulds the head back into a normal shape, and can cost over £2,000.
According to Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons, and Specialist Tutor in Aesthetic Surgery at the Royal College of Surgeons:?"I see many babies in my practice with some degree of flattened skulls. With early recognition, this problem could be reduced by simple measures –such as special pillows designed to support infants’ heads in the first six months of life. This would reduce the need for more complex treatments such as moulding helmets.”
Specially created pillows, such as the Swedish Goi-Goi range (www.goigoibabypillows.co.uk), were developed to prevent babies head from flattening by providing the appropriate head and neck support to very young infants and children. They have been widely and effectively used (especially in maternity wards) in Sweden since their introduction in the year 2000 – when the Department of Health recommended all babies use them to prevent plagiocephaly. Baby pillows are now used as standard practise throughout the country, which has the third lowest rate of cot death in the world, (nearly half that of the UK) and are recommended by Paediatricians, Health Visitors and Midwives.
The Goi Goi range was introduced to the UK by Anna Akerlund, whose daughter Joella’s plagiocephaly was corrected by the use of the Swedish pillows.
According to Anna Akerlund: "After seeing the difference the baby pillow made to Joella’s head, I did some research and found quite a bit of information about flat and distorted heads and the Swedish approach to preventing it by using the baby pillow. I saw this as an opportunity to introduce them to the UK to help other little ones with the same problem.”
According to Norman Waterhouse:
“There is not enough education on this subject. Many parents are told to ignore the problem, and that it will go away on its own. This is not always the case. I believe that better understanding of the condition will help Paediaticians and General Practitioners to advise parents appropriately and offer simple strategies for prevention and improvement.”
The pillows are available in both crib and cot size, and are made in 100% polyester fibre with anti-allergens, with a 100% cotton cover. They retail for less than £15 and can be ordered online via their secure Web site: www.goigoibabypillows.co.uk
NORMAN WATERHOUSE HAS NO FINANCIAL INTEREST IN ANY COMPANY OR PRODUCT RELATING TO THIS ISSUE
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
ROYAL COLLEGE OF SURGEONS APPOINTS FIRST-EVER SPECIALIST TUTOR IN AESTHETIC SURGERY
Norman Waterhouse Assumes Eminent New Role to Address Practitioners’ Training and Credentials
London, UK – 12 September, 2005 The Royal College of Surgeons have appointed Norman Waterhouse, a leading London-based consultant plastic surgeon and Head of the Craniofacial Unit at Chelsea and Westminster Hospital, to the brand new role of Specialist Tutor in Aesthetic Surgery. The creation of this post heralds the recognition of Aesthetic Surgery as a surgical specialty and coincides with the Chief Medical Officer’s recent recommendation of providing formal training opportunities in this field.
Norman Waterhouse, a former President of the British Association of Aesthetic Plastic Surgeons (BAAPS), will work alongside other College Tutors, identifying core knowledge, developing an education curriculum and skills courses. He will also co-ordinate and facilitate training resources for a range of surgical trainees in relevant specialties.
According to Norman Waterhouse: "Under the auspices of the Royal College of Surgeons, aesthetic plastic surgery training can finally be recognized and developed into the mainstream of surgical specialties. I am looking forward to working with the RCS to develop the education and training structure in Aesthetic Surgery. In the future, it will be easier for patients to be reassured their surgeons are appropriately qualified."
Mr Norman Waterhouse graduated from Birmingham University Medical School in 1978. After four years of training in general surgery he qualified as a Fellow of the Royal College of Surgeons (FRCS) in 1982. His higher surgical training in Plastic Surgery was carried out in Bristol and London as well as periods spent at specialist centres in Bordeaux, Adelaide and Tokyo. In 1988 he completed his accreditation and gained the Specialist fellowship in Plastic Surgery (FRCS Plast).
Following this specialist accreditation his first appointment as Consultant in Plastic & Reconstructive Surgery was to St Bartholomew's and The Royal London Hospitals. He has since been appointed as Consultant to the Chelsea & Westminster Hospital where he leads the specialist Craniofacial Unit treating all forms of facial conditions.
He has published over forty papers in medical literature and has an active research and teaching programme in his NHS practice.
According to Mr Dick Rainsbury, Director of Education for the Royal College of Surgeons of England: "Norman Waterhouse’s appointment adds tremendous value to the development of the surgical profession. His commitment to education and safety make him the natural choice for this new position at England’s foremost independent teaching and training organisation for surgeons."
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
MORE THAN JUST A PRETTY FACE: CUSTOMISING YOUR FACELIFT
Not All Facelifts Are Created Equal, Warns Expert
London, UK – 10 August, 2005 Norman Waterhouse, a leading London-based consultant plastic surgeon and Head of the Craniofacial Unit at Chelsea and Westminster, today discusses the different types of facelifts – and why, just like individual ageing patterns – they are not all created equal.
According to Norman Waterhouse, consultant plastic surgeon and former President of the British Association of Aesthetic Plastic Surgeons (BAAPS):?"The truth is there are many different ways of surgically rejuvenating the ageing face , and the best way to guarantee satisfaction in the result is by becoming educated about the process itself and by being aware of one's personal needs and goals."
The decision to have a facelift in order to appear refreshed and rejuvenated is not an easy one, and yet once it is made a seemingly unending list of choices follow. Which procedures to have? What are the risks? Can more than one improvement be performed during the surgery? When to have it done?
According to Norman Waterhouse: "Facelifts are not magical time-reversal procedures, but when performed correctly the results are subtle and pleasing to the eye, leaving a patient who had been looking tired and wrinkled looking fully refreshed, more youthful and vital, and not 'operated upon'." Currently facelifts are as diverse as people themselves, so electing the appropriate one for each patient is fundamental. The optimal choices can be made by analysing the patient’s features, age, gender, lifestyle and special requests.
Following are a few of the most common types of facial rejuvenation surgeries:
- SMASectomy. Probably the best all round procedure for most people. This operation tightens the muscle under the skin and corrects jowls, neck laxity and deep nasolabial lines
- MACS lift. This is a simple procedure with no scar behind the ear. It is helpful for mild jowling but is less effective for the neck
- Mask lift. The mask lift is a deep lift which specifically improves the brow, eyes and midface. Recovery time is longer than for other procedures.
- Volumetric facelift. This procedure uses fat injections to restore volume to thin faces with a drawn and haggard appearance. Midface enhancement is often used with this technique
- Endoscopic facelift. Using small incisions in the hairline and the mouth, and a camera on an endoscope, this facelift primarily corrects the cheek and eye area.
For more information, please contact Adriana Prado at sbustin@wavelengthgroup.com or call 020 7549 2863
PLASTIC SURGERY: CHANGING A CHILD’S LIFE
Repairing damage caused by birth defects, accidents, tumours and disease
London, UK – 03 May, 2005 Norman Waterhouse (www.norman-waterhouse.com), a leading London-based consultant plastic surgeon and one of the founders of Facing the World (www.facingtheworld.net), a charity that benefits children with facial deformities, today addressed the impact of reconstructive plastic surgery on children.
Norman Waterhouse, who is Head of the Craniofacial Unit at Chelsea and Westminster Hospital, will be operating on a child from Laos on the 14th of May: 15-year-old Dokchanh Sivilay, who suffers from encephelocele, a rare congenital neural tube defect that results in a portion of the brain protruding through a hole in the skull.
According to Norman Waterhouse: “ Children living with physical deformities often face strong prejudice, and ridicule. They suffer from low self-esteem and even depression, especially in countries where medical assistance is hard to find. Plastic surgery can help them rebuild their lives, and free them from the psychological hardships brought on by their condition.”
Globally, 1 in 800 children are born with some kind of facial disfigurement, and 1 in 20,000 are born with significant deformities. Many of these malformations are not just aesthetically challenging, they can also be deadly: 11-year-old Eyerusalem from Ethiopia had a vascular malformation arround her nose and throat, which would eventually have prevented her from breathing, had she not received life-saving surgery in London.
According to Sarah Driver-Jowitt, executive co-ordinator of Facing the World: “A child’s life can be blighted by facial deformity. Our patients are a testimony to the innovations of modern medicine and the commitment of eminent surgeons such as Norman Waterhouse to this cause.”
Past patients of Facing the World have included Hadisa, from Afghanistan, who faced stoning to death in her village because of her condition, and Kalyani, a child from India whose father distributed over 400 handwritten letters, begging medical help for his daughter. Others include 7-year-old Ali Hussein, who was shot and lost an eye, his nose, and part of his jaw, and most recently, Pan Ainoy, known in her village as the ‘Elephant Girl’. (Before-and-after photos are available).
Norman Waterhouse, former President of the British Association of Aesthetic Plastic Surgeons (BAAPS), is among a number of experienced practitioners whose practice combines cosmetic as well as reconstructive surgery. Another surgeon who will be operating on Dokchanh is Martin Kelly, consultant plastic surgeon and co-Founder of Facing the World.
For more information, please contact Steve Bustin at sbustin@wavelengthgroup.com or call 020 7549 2863.
Donations to Facing the World are gratefully accepted. Please contact 020 7736 3327.
PLASTIC SURGERY SECRETS YOU SHOULD KNOW
Leading plastic surgeon addresses common myths
London, UK – 16 March, 2004
Norman Waterhouse, a leading London-based consultant plastic surgeon and former President of the British Association of Plastic Surgeons (BAAPS), today addressed some of the most popular plastic surgery misconceptions.
According to Norman Waterhouse: “With the growing popularity of cosmetic treatments, people sometimes forget that plastic surgery is actually ‘surgery’ – and unfortunately there are certain risks and truths that some practitioners won’t tell you. The following addresses some of the more common issues I encounter daily in my practice.”
• Scarless surgery does not exist. Modern plastic surgery means that we are able to place scars in very discrete skin folds and minimise them following the use of endoscopic techniques. However all surgery involves scars and the scars themselves are permanent.
• Liposuction cannot get rid of cellulite. Indeed it is possible that although making you slimmer, pre-existing cellulite may look worse after liposuction. For the right person, liposuction can give sensational results in terms of improving body contour and removing areas of problem fat. However excessive liposuction or ‘liposculpture’ to inappropriate areas may often produce lumpy, uneven results.
• Surgery always involves down-time. Many patients think they can have a face-lift and go out to dinner the next day. All procedures require some recovery time, some just a few days off work, others, such as breast augmentation, require 1-2 weeks. There is a lot of marketing for ‘minimal’ or ‘lunch-time’ surgery – but very often the effects are gone by tea-time! The more minimal the procedure, the more minimal the results, so factor in your recuperation time.
• You get what you pay for. There’s no such thing as a ‘cheap deal’, when it comes to plastic surgery. Practitioners who charge a lot less for the same procedure are usually less qualified or experienced than one who will charge more. Beware of financial inducements, such as loans or two-for-one offers. Frequently cheap deals will involve surgery in an inappropriate or poorly equipped hospital and the savings may reflect poor aftercare.
• Beware of docs who advertise. Generally, good plastic surgeons don’t need to advertise. Beware the glossy advertorials in magazines or national newspapers – and be especially wary of the overseas practitioner offering to come and distribute their expertise throughout the UK. One has to wonder why such a successful high profile doctor is not busy enough in their own country? It is always worth researching these individuals to establish their background experience and qualifications.
For more information contact Steve Bustin at sbustin@wavelengthgroup.com or call 020 7549 2863.
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